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This web site has the following in the site, "THE GREATER VANCOUVER PERSONAL CHEF ASSOCIATES." We noticed that the web site also stated " Is a group of established Personal Chefs offering their services throughout the Greater VancouverLower Mainland." It also said " The purpose for grouping our Personal Chef Services on this website is to make it easier for busy people to find and research the Personal Chef who would best suit their individual needs. Why Choose One of Our Chefs? Our chefs are all insured and have FoodSafe certification. What You Should Know About Our Personal Chefs and the Industry." The header had personal chef as the highest ranking optimized keyword. It is followed by personal chefs, private cook, and vancouver BC which isn't as ranked as highly as personal chef. The next words personalchefvancouver.ca uses is lower mainland. greater vancouver was included and will not be understood by search parsers.